Titan Company’s Caratlane aims to surpass last financial year’s revenue growth, as younger Indians warm up to lower-carat jewellery and the brand plans to open more stores.
Brands selling lower-carat jewellery, including Caratlane and Kalyan Jewellers’ Candere, are rapidly expanding as younger Indians increasingly buy such pieces for adornment in a country that traditionally views jewellery as an investment.
Candere plans to open 80 stores in India in the year that started 1 April, matching the number of higher-priced Kalyan locations planned for the same period, while larger-sized Caratlane aims to open more than 40 outlets, mostly in smaller cities.
As of end-March, Caratlane had 322 stores, making it the second-largest jewellery brand by store count within the Tata Group. The brand contributes about six per cent to Titan’s overall revenue.
“Overall growth (in fiscal 2026)… will be no less than what we have done last year,” Caratlane Managing Director Saumen Bhaumik said in an interview after market hours on Friday.