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NEINVER Announces Opening of Kinder Joy of Moving Park

Located at Vicolungo The Style Outlets, the park is a recreational and motor skills development playground.

The park, which features a unique 1,700sq m play area for children aged 5 to 12, is the result of a partnership between Vicolungo Municipality, Soremartec (Ferrero Group) and Neptune.

“Kinder Joy of moving Park” features 8 recreational and motor skills machines, developed by the Industrial Engineering department at Federico II University of Naples, in which children are involved in experiences that stimulate the development and search for exciting and engaging solutions. The park, which can be accessed free of charge, provides children with opportunity to acquire or improve a range of skills while having fun.

In a colourful, joyful environment, a set of unique, innovative games exercise their motor skills and other functions. A path including a climb of over 5 meters with 4 walls and other climbing obstacles, to teach children the value of determination; an area to practice surfing where you can understand the importance of control and stability; a free jump station to test one’s courage, birds where even a little effort can be enough to move the wings, a rotating mushroom for the most adventurous, and many other attractions, hosted for the first time in a European outlet centre.

Carlos González, Managing Director of NEINVER, explained, “This agreement is part of our centres’ strategy and growth. In addition to the excellent commercial offer, the new children’s play area is just one way in which we have enhanced the shopping experience for the more than 4 million visitors we receive every year, including many families. We are sure that a park like the one created in collaboration with Ferrero Group will also reinforce the centre’s positioning as a landmark destination.”

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