The newly signed partnership will start from November 1 and will last for five years.
As one of Italy’s largest fashion house, Max Mara is a name known across the world, synonymous with luxury, style and quality. In a story that began with high-end coats, the retailer produces beautiful clothing in almost every category from classic to experimental. The partnership encompasses the Max Mara eyewear brand and the first collection created by Marcolin Group will be unveiled and worn at the Max Mara fashion show in Milan at the end of September.
Matteo Blandi, Marcolin Group Marketing Director commented: “The entry of the Max Mara brand in the Marcolin Group portfolio enriches our product offering addresses to womenswear market. Max Mara is an Italian luxury brand synonymous of excellence internationally recognised. We are proud to contribute to further advance and strengthen the brand’s positioning and image for the eyewear category.”
