The platform which allows customers to buy and trade-in pre-owned items will initially be available in Belgium and France.
Pre-Owned caters to both customers who want to shop pre-owned articles and those who wish to give their items a new life by selling, the new category offers a digital space for pre-owned items all with the look, feel and convenience of Zalando.
The platform is a quick, easy way for customers to purchase, sell and exchange clothing items to compliment the sustainability movement that is at the forefront of the fashion industry. Users of the platform can see all of the articles they’ve purchased on Zalando which they can easily then upload, they can also upload items that they already own, but have bought elsewhere, to trade them in with just a few clicks.
“Interest in pre-owned fashion is high and growing, especially among millennials. At the same time, customers are missing an easy and reliable service that combines it all: effortless trading-in of items they no longer wish to wear, and an enjoyable online shopping experience for pre-owned fashion. With the launch of pre-owned, Zalando if the first fashion platform to offer such a seamless solution and tackle these customer needs at scale.” said VP of Recommerce, Torben Hansen.
All of the items available are quality-checked prior to resale.
