The launch of the app by the major Abu Dhabi development intends to revolutionise the shopping experience.
Positioned on Reem Island in the heart of Abu Dhabi, upon completion Reem Mall intends to comprise around 450 stores including 85 F&B outlets and a range of family-focused entertainment offerings. The development intends to revolutionise the shopping experience for both retailers and consumers and recently announced that it intends to become the world’s first fully enabled, offline-to-online, technology-powered life and business centre. The launch of this app is a major milestone in that goal.
The aggregated app will provide digital access to more than 450 local and international brands, hypermarkets and department stores at Reem Mall as well as hands-free online shopping with the option to collect their purchases from a digital locker or have their purchases delivered. Users of the app will also receive exclusive benefits, including a gamified loyalty programme.
The move comes as a new breed of digitally native buyers has emerged in the wake of Covid-19.
