The company has already generated revenue of £202.7M in the first ten weeks of Quarter 2.
Although there have been a number of struggles due to the impacts of the Coronavirus, Watches of Switzerland have seen a strong Quarter Two so far, particularly experiencing a strong surge in their domestic sales in the UK market despite footfall at their store locations still being weaker than normal. Like many other retailers, Watches of Switzerland has enjoyed strong e-commerce sales, with this being 49.9 per cent higher than the same period last year.
The company has also attributed their positive results to a number of new product launches, with the company commenting that these “have also been stronger than anticipated with a positive influence on sales.” They continue to say they are seeing: “continued encouraging customer response and resultant sales conversion through CRM and ‘clientelling’ activities and appointment management.”
