Located in Sydney’s Heritage Gowings Building, the new store will occupy a space of 1800sq m and four storeys making it the brands largest store to date.
Mecca brings its customers the very best in global beauty across two unique beauty concepts: Mecca Cosmetica and Mecca Maxima. Together, these two concepts offer an exclusive edit of over 100 brands, exceptional service and beauty expertise.
The store will house the numerous brands under Mecca which include Bobbi Brown, Clinique, Floral Street, Elizabeth Arden, Morphe and Urban Decay to name just a few, as well as a present wrapping bar, a devoted occasion house and a digital companies hub.
The company commented: “The flagship is embellished with neon yellow lifts, dazzling escalators, mosaic partitions, paillette ceilings, digital backdrops, three-dimensional model installations and a Wonka-esque magnificence chute that transports merchandise vertically between the number of ranges.”
The store is expected to open on Friday November 27.



