Bringing together the iconic alice + olivia style with the expertise of Bluebell Japan, this new partnership marks a milestone time and will introduce a new dimension to the brand.
Bluebell Japan is Asia’s partner of choice for brands aiming to establish themselves in the region, with the larger Bluebell Group operating across all the major hubs and markets of Asia. Embodying the versatile entrepreneurial spirit, Bluebell Japan will be extending its market awareness to alice + olivia, managing direct retail, marketing and aliceandolivia.jp for the Japan market.
As Deepak Sharma, alice + olivia’s Senior Vice President of Asia and Japan, expressed, “I am very proud to announce this new partnership with Bluebell Japan and value this opportunity to establish further alice + olivia in Japan with Bluebell’s expertise, knowledge and experience.
This new partnership will target sophisticated, confident and dynamic women in the Asia Pacific region.
