The company has announced that it will open four beach resorts by the beginning of next year, to add to the group’s existing UAE portfolio.
The Address Beach Resort is expected to open in December and will become the brand’s first beachfront property, located on a 100 metre stretch of private beach within the Jumeirah Beach Residence neighbourhood. The resort will feature 217 guests rooms and suites, a range of pools and the brands signature dining venues. Also anticipated to open in December is Vida Beach Resort. Located in Umm Al Quwain, the hotel boasts 135 keys and eight beach huts and a rooftop lounge and private beach.
Quarter 1 2021 will see the opening of Address Fujairah Resort, to be located at Al Aqah Beach. Housing 196 rooms and suites, the hotel will also feature two swimming pools, a spa and fitness centre. Finally, Palace Fujairah Resort will open in Quarter 1 2021, featuring 167 rooms and suites with an outdoor pool and fitness centre.
Chris Newman, Chief Operating Officer at Emaar Hospitality Group, commented: “We are excited to welcome four new hotels, including Vida Hotel and Resort, Umm Al Quwain – our first Vida branded hotel outside Dubai – to the Emaar portfolio. Our homegrown hospitality brands, Vida and Address have captured the attention of a generation of leisure and business travellers in the UAE, and we look forward to inviting residents and tourists alike to enjoy our exceptional hospitality at these four new beachfront resorts.”
