The iconic British toy brand is set to launch its entire range on the marketplace as it looks to expand its online presence.
Customers will be able to shop for toys as eBay is now set to feature over 1600 lines including Hamleys top ten toys for this Christmas and its own-label range of products. As a welcoming offer, discounts of up to 40 per cent will be available up until December 22. The move comes as London moves into Tier 3 restrictions with the company expecting to see a lower footfall.
eBay appears to be the perfect partner to launch the toy brand online given that the marketplace’s toy category proved to be one of its most popular sectors over the Black Friday sale.
Murray Lambell, eBay UK General Manager commented: “As the pandemic continues to disrupt the high street, we’re pleased that we can give iconic brands like Hamleys another online shop window, bringing the magic of their experience in-store to reach the millions of customers we have in the UK and worldwide.”
