Ecoalf Opens Madrid Flagship

The Spanish sustainable fashion brand has launched a new Madrid flagship that features apparel and newly-debuted homeware.

The new flagship, which occupies an area of 350sq m, is located in the Santa Barbara Palace and focuses heavily on sustainability. The entire store utilises natural and recycled materials such as reclaimed wood, low-consumption LED lighting and mannequins made from organic materials.

The store features apparel for both men and women alongside lifestyle categories including footwear, yoga, and travel. For the first time, customers will also be able to shop from the newly-launched homeware collection. Like each of the brand’s previous categories, the homeware collection has been made based on ‘the highest standard of sustainability and quality’.

Ecoalf has reported a 74 per cent increase in growth for the year 2020, despite the impacts of the global pandemic and the brand hopes to have a similar growth in 2021.

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