Frasers Group has signed up to take 40,000sq ft of space at the modern mixed-use scheme The Lexicon.
The Lexicon, the joint venture partnership between Schroder UK Real Estate Fund and Legal & General Capital, has today announced that Frasers Group plc will be taking 40,000 =sq ft at the scheme for its Sports Direct, USC, GAME and Evans Cycles brands.
Located within Princess Square – which has undergone a £30M refurbishment/redevelopment – the new brands will be making their mark on the scheme as the transformation of Bracknell town centre into a modern mixed-use destination continues. Branded frontages will be introduced, and a modern glazed façade will replace the existing brick frontage to invigorate the building fascia and introduce a new gateway at one of the scheme’s main entrances.
The addition of Sports Direct and Evans Cycles will further complement the leisure offering at The Lexicon, as it joins Pure Gym and Gymfinity, as well as other signings. These include Mediterranean restaurant chain The Real Greek and casual wear retailer Crew Clothing, which recently took a combined 4,200sq ft at the scheme.
