The retail company has unveiled a collection of joggers, jackets, hoodies, footwear and other items.
The move comes following an increased demand for comfortable clothing as a result of the global Coronavirus pandemic. The company states that the collection is ‘debuting at a time that feels especially relevant.’ The collection comprises puffer jackets, marled sweaters, joggers and hoodies, amongst others.
Furthermore, the trend for active wear and athleisure is not expected to disappear any time soon, given that hybrid items such as the ‘coatigan’ continue to grab shares.
There is great hope across the world that a roll out of vaccines will see life return to normal, however many believe that certain elements that have grown in popularity during the pandemic will continue to prevail post-pandemic. It is believed that many consumers will continue to opt for comfort, even for work and special events.
