The partnership makes Canada Goose a Proud Outerwear Partner of NBA All-Star.
In support of the partnership and timed to the NBA’s annual All-Star celebration, Canada Goose will develop an exclusive design collaboration each year for players and fans alike. This year’s design partner is Los Angeles-based brand, RHUDE, known for balancing luxury techniques with streetwear elements.
“Canada Goose has been a coveted brand across the influential arenas of film, entertainment and sport for decades. This multiyear partnership is a significant milestone for Canada Goose and the NBA; and our inaugural design partner, RHUDE, known for a culturally impactful approach to design, is the perfect tipoff partner,” said Dani Reiss, President & CEO, Canada Goose.
The Canada Goose & NBA Collection with RHUDE is a four-piece unisex outerwear capsule designed for the elements and built for year-round use. Canada Goose is inspired by its archives, and each style reflects its heritage, including quilting, patches, bold branding and vintage washed colours and prints, all with distinct design cues from RHUDE.
