Due to open in Autumn of this year, the new store will be located next to London Underground’s Oxford Circus Tube Station.
The new flagship store will occupy an area of 1,400sq m spanning three storeys. It will house a selection of womenswear, menswear and kidswear and will serve as the UK debut for the new Mango store concept which was recently unveiled in Düsseldorf, Germany. The new concept features warm, natural colours through, better reflecting the brands Mediterranean inspiration.
Describing the new store, the company stated: “The aim is to create a functional, relaxed and welcoming space that promotes and simplifies the interaction between the customer and store staff, as well as improving the distribution of collections and the store layout.”
The new store will also offer an area dedicated for Mango advice services, where customers can discuss their preferences with staff and resolve any queries or questions. Alongside this, the store will offer a dedicated click and collect services area, offering another way for shoppers to engage with the brand.