The South Korean retail giant is venturing into the country’s online marketplace, expanding its presence in the burgeoning market.
According to Shinsegar Group’s online app operator SSG.com, the group will officially launch an open market platform. The multichannel online marketplace will connect a wide range of sellers with consumers. This latest decision to expand into the e-commerce space will help it significantly expand stock keep unit or the number of items available in its e-commerce platform in a short period of time.
Open market vendors are able to pre-register items by following the simplified procedure to join the platform. By simply inputting their mobile phone number and verifying their membership, users are able to register items to sell. Unlike other market place platforms, vendors will also be responsible or payment and delivery.
Ultimately, the group hopes that by launching the marketplace, its market share in the bourgeoning e-commerce market will increase.
