The luxury consignment store is planning to launch its upcycled line – ReCollection – next month.
The ReCollection line will feature around 50 one-of-a-kind pieces that have been made out of items donated from brands such as Balenciaga, A-Cold-Wall, Dries Van Noten, Jacquemus, Stella McCartney, Simone Rocha, Ulla Johnson and Zero + Maria Cornejo.
Sustainability and second hand shopping has gained significant momentum recently, particularly given the forced changes as in consumer shopping habits as a result of the Coronavirus pandemic and consumers continual focus on global environmental issues.
James Rogers, Director of Sustainability at The RealReal, commented: “Really, ReCollection is just an extension of the efforts we’ve already done. This is just the beginning. What we think this will look like going forward, we will be planning to build out a library for other designers, so any of the scraps or leftovers from this initial collection will be held onto and turned into part of that library.”
