Dunkin’ Continues to Roll Out ‘Next Gen’ Store Format

Three years after Dunkin’ first unveiled the concept, the company has now opened its 1,000th Next Gen restaurant in Woodstock.

Following this opening, a number of new Dunkin’ sites are also set to open in Mira Mesa, Trumbull, Bridgman and Las Vegas. A number of Next Gen remodels are also in the pipelines. A spokesperson for the brand commented: “Given the size of our existing asset base, we will be in the conversion process over a number of years. We are transforming our restaurants at a healthy pace, both with new store growth and remodels.”

The Next Gen format boasts an open, modern design with a front-facing bakery allowing customers to take a closer look at Dunkin’s signature baked goods before purchasing. In line with the busy on-the-go approach for many customers, the format also features a mobile order pick-up area for customers who order via the App. Customers can also track the status of their order via an in-store digital order status board. Select locations feature a dedicated drive-thru lane for mobile order pick-ups.

Alongside this, Next Gen restaurants are designed to meet Dunkin’ ‘Green Achievement’ specifications, these stores are complete with LED lighting, high-efficiency mechanical equipment, low-flow faucets and more.

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