McArthurGlen, Europe’s leading designer outlet group, today celebrates the opening of the outlet, its major new £160M fashion destination that is set to be the only stand-along shopping centre to open in the UK this year.
The centre is McArthurGlen’s seventh British designer outlet, joining its leading destinations in Ashford, Bridgend, Cheshire Oaks, East Midlands, Swindon and York, and it is the group’s 26th across Europe and in Canada.
Located just 30-minutes from Birmingham, Designer Outlet West Midlands provides customers with one of the country’s finest open-air retail and leisure experiences, offering up to 80 iconic brands in its first phase with year-round savings of up to 60 per cent. Underlining the centre’s excellent fashion offer is a collection of sought-after international brand partners, including Coach, Kate Spade, Hugo Boss, Levi’s, Lacoste, Tommy Hilfiger, Guess, Calvin Klein, Ted Baker, Reiss, Kurt Geiger, Gant, Radley and Joules.
Completing the line-up of leading names in sportswear and athleisure are Nike, Adidas, Under Armour, Asics and Skechers, while Wagamama, Starbucks and Five Guys are the first much-loved food and beverage brands to open, with their restaurants overlooking the Mill Green Nature Reserve.
“This opening represents not only a huge milestone for McArthurGlen as we continue to grow our European footprint, but a defining moment for brick-and-mortar retail as the only stand-alone shopping centre to open in the UK this year. As we emerge into a new consumer landscape, we know customers still crave the extraordinary day-out shopping experiences and moments of magic that only physical retail can offer, and we remain extremely confident that West Midlands will deliver this,” commented Susie McCabe, Co-CEO of McArthurGlen.



