The brand has partnered with Veda Holding, a business incubator based in Riyadh, Saudi Arabia to bring the experience stores to life.
Samsung Experiences stores are destinations for customers to explore, play, learn and solve problems. The brand’s most recent line-up of products is displayed and staff are on hand to provide solutions to make everyday life more fun and creative through Samsung products.
The brand’s new partnership with Veda Holding will see the business incubator business serve as Samsung’s official sponsor in the Kingdom of Saudi Arabia, co-opening an experience store in Al Nakheel Mall in Dammam.
“Samsung Experience Store is a playground where you can have fun, learn something new, and solve problems. Here, you can meet our newest additions and learn how they can help you live a more enjoyable and creative life. We are thrilled to partner with Veda Holding to open experience stores throughout the Kingdom of Saudi Arabia,” said Hyung Bin Joo, Managing Director of Samsung in the KSA.
