Hospitality leaders edyn has announced it will pledge 100 free nights to NHS workers in partnership with NHS rewards initiative, Nights On Us.
The pledge – which totals 50 two-night stays – will be shared across the edyn portfolio, at four of its Locke and Cove locations over the coming months. Nights On Us was established during the peak of the pandemic, and partners with hospitality brands to thank NHS workers by offering free hotel stays. Since its launch last year, the initiative has already offered over 7,000 free hotel rooms to NHS workers.
Earlier this month, edyn’s lifestyle aparthotel brand Locke announced its first partnership with Nights On Us, which was organised in collaboration with intimate gig specialists Sofar Sounds. The first-of-its-kind live music event took place on Sunday 25July at Bermonds Locke in London, and gave NHS workers the chance to win a free hotel stay and tickets to a specially-curated Sofar Sounds gig, which featured performances from Just Vic and Mcknasty.
The first campaign will launch on 26 July 2021 and will give away 10 two-night stays at COVE Liverpool – the latest opening from edyn’s newly-launched serviced apartment brand, Cove. Subsequent announcements will be made about stays at Locke locations across the UK in the coming months.
Stephen McCall, CEO of edyn said, “We are thrilled to expand our partnership with Nights On Us as a gesture of sincere thanks to the NHS for its unrelenting hard work and dedication – throughout the pandemic, and far beyond. Nights On Us is an important partner for us, and the experiences it has created to date is truly commendable. We hope that through this collaboration, NHS workers can find sanctuary from their day-to-day with us, and a moment of well-earned respite.”
