The innovative retail festival is set to launch in the Middle East with its debut in Abu Dhabi and it will be a prelude to the Abu Dhabi Winter Shopping Season.
A globally-renowned, innovative retail festival will make its debut in the Middle East this December, launching in Abu Dhabi as a prelude to Abu Dhabi Winter Shopping Season, bringing with it a melting pot of creative offerings, progressive ideas and ‘future’ experiences from across the business and entertainment spectrum.
FUTR World, a collaboration between Retail Abu Dhabi, the retail platform of the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), MP Singapore and FUTR Group, will launch in the UAE capital and run from the 9 – 11 December 2021 at Manarat Al Saadiyat. The event will see the emirate host the first-ever such event in the Middle East, which will give a significant boost to retail sector programming in the UAE capital.
“DCT Abu Dhabi is proud to host the inaugural edition of FUTR World Middle East in Abu Dhabi; our commitment to innovation highlighted by a three-year agreement to bring this globally significant event here, which will help to showcase our year-round programming of unique and first-in-the-region experiences,” said HE Ali Hassan Al Shaiba, Executive Director of Tourism and Marketing at DCT Abu Dhabi. “By forging significant collaborations with global partners such as MP Singapore and the FUTR Group, Abu Dhabi continues to expand its offering of world-class events, further cementing its role as an enabler and global hub for business and entertainment.”
