Music streaming major plans entertainment venues in Dubai and will follow this up with sites in Riyadh and Jeddah.
The company is set to launch entertainment venues ahead of its listing on Nasdaq New York. Anghami has partnered with Addmind, which operates nine hospitality brands such as White, Iris, Clap across Dubai, Abu Dhabi, Beirut, Qatar and London, to launch the new concept.
Anghami Lab will be the first to combine both online and offline worlds, bridging digital and traditional entertainment, a statement said. It added that the venue will feature a lounge, stage and studio where creators can experiment by co-creating music inspired by both Arabic and international cultures to be performed in the venue. The resulting music will be made available exclusively on Anghami. The cuisine served at Anghami Lab will be a fusion of Arabic and international recipes.
Eddy Maroun, Co-Founder and CEO of Anghami, said: “We are excited to partner with Addmind to create this unique, transformational experience for our users. Addmind is a leading expert in conceptualizing and operating hospitality spaces, and this is a great opportunity to further reinforce the value we provide digitally to be converged offline in a unique user-to-guest experience.”
