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Galeries Lafayette Opts for Franchising

The group has announced a new affiliation project that involves 11 of its branches located outside of Paris.

Seven of the branches in question will be run by Société des Grands Magasins – a real estate company that is specialised in city-centre retail. The seven branches include those in Angers, Dijon, Grenoble, Le Mans, Limoges, Orleans and Reims. These seven premises will be sold along with stock-in-trade, and the stores will be run as Galeries Lafayette branches by the new owner/

A further three Galeries Lafayette branches will be run through FIB’s new Hermione People and Brands Company. These are located in the cities of Pau, Rosny and Tours. The 11th branch in Avignon has been entrusted to the franchisees that already operate the Béziers store, Philippe Semperé and Nicolas Chambon.

“This new step aims to revitalise these high-quality real estate and commercial assets, ideally located in the heart of medium-sized French provincial cities, by entrusting them to retail partners who are highly engaged locally, and who will set out to adapt each of the stores in question to their local customers’ expectations,” the group stated in a press release.

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