The company recently announced the inauguration of its 100 plus retail stores across tier 5 and tier 6 markets with an aim to expand its footprint in India.
Determined to reach the remotest of areas in
the country and address the needs of customers by making technology more accessible
to all, the company will also be creating employment opportunities for more
than 200 families, thereby fostering entrepreneurship across India.
“Our aim with the initiative is to increase the availability of Xiaomi and
Redmi products in tier 5 and tier 6 cities and provide a best-in-class
experience in regions that have limited access. We are confident that our
retail stores will take the budding entrepreneurs a step closer towards their
dream and further generate employment in each pocket of the country,”
Muralikrishnan B, Chief Operating Officer, Xiaomi India said in a statement.
Starting on its offline journey, Xiaomi India
inaugurated its first flagship retail store on 15 August 2018 in Bengaluru and
in a little over 2 years, reached a milestone of opening more than 3,000
offline retail stores in the country, thereby fostering employment for over 6,000
people across India.
In March 2021, with its Grow with Mi Initiative, the company had announced its
plan to double the number of offline retail touchpoints as well as a number of
exclusive retail stores in India.
