Situated in Oxford, the hotel meets the rising demand for staycations in the UK given the global pandemic.
Travel restrictions have caused a staggering 14,400 per cent increase in staycations in the UK over the past year, which has in turn led to hotels being fully booked months in advance. PrettyLittleThing have now officially opened the doors to their very own, and their very first UK hotel.
In June, the fast fashion retailer held an early bird competition to win a stay at the Hotel for two nights in which over 49,000 people entered.
The interior design of the hotel features dark and sleek kitchen units and furniture alongside the brand’s signature pink that is used for accessories. Alongside the interiors, a stay at the PrettyLittleThing hotel will include an itinerary that will help guests sit back and relax. These include: onsite swimming pool, cocktail masterclass, tarot card reading, outdoor cinema and dining, yoga, spa treatments and amenities, a private chef and luxury catering, karaoke and much more.



