The owner of Toys R Us has agreed a long-term licence agreement which will see it return to the UK from next year.
Four years after closing all of its UK stores, the retail chain is making a comeback, with the possibility to start selling toys online to customers within weeks and the opening of new stores from next year. The brand will start selling products in the UK online later this year through its existing e-commerce operations in Australia. This means Britons could be buying Toys R Us toys online in as little as nine weeks.
“Toys R Us today is a vibrant business with over 900 stores and e-commerce sites across 25-plus countries generating over $2bn a year in sales and growing, especially with the new launches underway for both the US and UK markets,” WHP Global and Toys R Us chairman, Yehuda Shmidman, commented.
Meanwhile, Head of Toys R Us ANZ, Louis Mittoni, added: “Since Toys R Us’ return to Australia in June 2019, we have scaled quickly as customers returned to the much-loved brand and our e-commerce model has proven its success.My team and I are looking forward to developing technical and commercial relationships with UK-based vendors and partners and to engage with the many loyal Toys R Us former customers and fans in the UK.”



