Officially known as the Steigenberger Porsche Design Hotels brand, the very first Porsche Design hotel in the Middle East will be opening in Saudi Arabia.
The hotel will bring together 150 rooms, suites and penthouses alongside a restaurant and bar concept, exclusive Meet & Greet Cubes, and a health and beauty facility as well as a gym that will expand over an area of around 1,000sq m.
Bringing together all of the design components inspired by the famous sports car badge, the hotel will follow the same standards of luxury and craftsmanship that are seen in Porsche Design’s products including high-end luggage, timepieces, electronics, eyewear and clothing.
Marcus Bernhardt, CEO, Deutsche Hospitality, said: “The project will cater to the sophisticated needs of the Saudi market, creating a unique and innovative experience within the Kingdom’s luxury lifestyle hotel segment that is sure to offer an incomparable guest experience. A Porsche Design Hotel in Saudi Arabia reflects our commitment to the region and out support for the Kingdom as a leading global tourist destination.”
