Roberto Cavalli Presents Home Line Through Immersive Experience

The Cavalli Mansion is an explosive virtual residence displayed in 3D imagined by the Italian brand to present its home line to fans through a completely immersive experience.

The brand has just launched this new project on his website, designed with the communication agency Out There and the creative digital hub Centounopercento. The idea behind the concept is to show beyond the products of the Roberto Cavalli Home Collection and accessories designed by his artistic Fausto Puglisi, to seeing the creative universe of the brand as a whole.

The experience also gives a sample of what the ‘Cavali Tower’ real estate project in Dubai could become, being carried out together with Damac. This project is expected to be inaugurated in 2026.

The visitor can also listen to the Roberto Cavalli playlist, and of course it is possible to lock on products to see their technical sheer and immediately redirected to the brand’s commercial website, immersing themselves in different environments from Brooklyn to Beverly Hills, Milan and Versailles.  

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