The global fashion retailer has announced it is opening its first ever UK clearance store at Norther Ireland’s premier outlet, The Boulevard.
The 2,406sq ft store will open its doors at the Lotus Property-owned scheme on 25 February, offering women’s clothing, footwear and accessories. Following in the footsteps of Molton Brown, Joules and Asics, New Look is the latest retailer to set its sights on Northern Ireland as a prime retail location and is among a number of brands that have opened ‘firsts’ at the scheme.
Renowned for its womenswear and teen fashion, Emma Lessani, Head of Property at New Look said:“We are thrilled to open our first ever outlet store at The Boulevard. With high trading figures and a large footfall of key audience demographics, we feel this designer shopping destination is the perfect location for us to trial an outlet store, reaching both new and existing customers across Northern Ireland, and offering fantastic value on last season’s fashions.”
Chris Nelmes, Retail Director at The Boulevardsaid: “The Boulevard continues to buck national reports that indicate a decline in shopper footfall. We are delighted that we continue to grow despite the challenging years just past. In December 2021 we recorded our best month of sales on record and 2021 saw an overall increase of +23% compared to the same trading period in 2019.”
Lotus Property was advised by KLM Real Estate and Johnstone Property Consultants Ltd.
