Shein Opens First Pop-Up Store in Madrid

The Chinese online fashion brand is opening its first physical store to the Spanish capital for a limited time only.

Shein has risen to popularity with its online offering of cheap yet trendy clothes. Its low to medium quality and low price point leads the brand to constantly renewing its garments, some of which will be available at the pop-up store.

The brand, which until recently has only sold online has created its ephemeral ‘pop up stores’ with successful launches in France, Mexico and the US to date.

It will be the company’s first physical store in the capital, but for a limited time. It will open its doors on Thursday, June 2 and will be open until Sunday, June 5 , offering both men’s and women’s fashion. It will be located in Espacio Ephímera , at number 3 Sandoval Street, near Fuencarral Street and the Bilbao metro station.

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