The French premium leather brand Karine Augis has been added to the French concept store Publicis Drugstore. Founded in 2019, Karine Augis has been able to establish her namesake brand over the past three years. Carrying over a dozen of small and larger styles in neutral and bright colors, the brand’s design language stipulates style with practicality.
PublicisDrugstore is located on the Champ-Élysées – since its founding in 1958, the store has established an image as a trustworthy place that “meets every need at any time of the day”. Next to fashion items, the renowned convenience store offers books, wines and delicacies to its customers, catering to the manifold needs of the contemporary consumer. Karien Augis bags are also available in their e-shop.
So far, Karine Augis introduced two of her designs to the range of Publicis Drugstore – a sturdy, hand-held tote and a large shopping bag, both embodying the practical and simultaneously exciting spirit of a convenience store. The ‘Nathalie’ bag is available in yellow and red, whereas the ‘Overflow’ bag is available in yellow and a light pink.
