Launching at City Centre Mirdif, followed by City Centre Ajman and Mall of the Emirates, enthusiasts will be able to shop exclusive products; win fantastic prizes; participate in free building sessions, and more.
For the creative minds, the concept includes multiple experiences that allow visitors to engross themselves in the world of the famous LEGO brick, to create colourful brick builds. Fans can look forward to experimenting with ever-changing play, where they can build, rebuild, and repeat, to be displayed on a dedicated wall.
There’s also a chance to visit the LEGO® Mosaic Maker inspired photobooth — turning pictures into a unique LEGO compatible Brick Mosaic Art to take home physically or digitally. Prizes will be up for grabs for those eager to participate in 60 and 90-second building challenges.
Fans can also view the LEGO Builds Exhibitions, showcasing incredible creations and the oldest collections from AFOL (adult fans of LEGO), plus discover the latest exclusive sets including the iconic Ferrari Daytona SP3; Back to the Future Time Machine; Vincent van Gogh – The Starry Night and Optimus Prime. While classic sets include the Friends Central Café and Apartment, Flower Bouquet, NINJAGO®, Jurassic World™ and more.
