Dubai Holding Entertainment’s Roxy Cinemas at Dubai Hills Mall is bracing to unveil a giant 423sq m screen that is twice the size of a tennis court for a jaw-dropping cinematic treat never seen before in the Middle East, Roxy Xtreme.
The innovative entertainment venue, the Middle East’s biggest ever cinema screen, is strategically located within the newest shopping destination on the block – Dubai Hills Mall, managed by Emaar Malls Management.
Opening on 31 August, the Roxy Xtreme auditorium sets a new benchmark in entertainment in Dubai with 382 premium reclining seats across three tiers: Standard, Premium and Director’s Boxes.
Fernando Eiroa, Chief Executive Officer at Dubai Holding Entertainment, said: “The 15-screen Roxy Cinemas multiplex at Dubai Hills Mall will redefine the cinema-going experience for the UAE audiences with new levels of luxury across all our screens. Roxy Xtreme sets a new benchmark for cinemas in Dubai and the wider region as the huge screen provides an unforgettable experience for all types of movie lovers.”
Three Director’s Boxes, the first of their kind in a cinema, are luxurious suites perched above the auditorium to offer a spectacular view of the Roxy Xtreme screen with utmost comfort and privacy.
Each VIP Director’s Box has 12 luxurious seats that enable moviegoers to enjoy a memorable cinema experience with friends and family. Guests in Director’s Boxes can advantage of on-demand waiter service without leaving their plush seats. At the touch of a button, guests can recline their seats and adjust the footrest and headrest for a first-class plane cabin feel.
