Japanese Brand to Launch in Poland

The apparel brand UNIQLO is putting the final touches on its first pop-up store in Poland, in Domy Towarowe Wars Sawa Junior in the centre of Warsaw.

The upcoming two-storey unit is set to launch in one of the most popular shopping destinations in Central Warsaw and it is set to open this autumn.

“UNIQLO’s presence aligns perfectly with our concept for changes at Domy Towarowe Wars Sawa Junior. It’s an iconic place that attracts everyone on the lookout for the latest urban trends. By working with brands such as UNIQLO, we’d like to attract a new generation of customers that, no matter how adept at navigating the world of social media and online shopping, still values a genuine relationship with brands and the ability to directly experience the products they offer. Home to many flagship stores and renowned global brands Domy Towarowe Wars Sawa Junior is the perfect place to establish a brand in the Polish market – we are happy that another unique retail brand has chosen Atrium,” says Scott Dwyer, Group Managing Director – Retail at Atrium European Real Estate, the owner of Domy Towarowe Wars Sawa Junior.

Most Popular