Partnering with toy giant Lego, the Singapore-based e-commerce platform is looking to expand the region’s q-commerce marketplace.
Lego has said that the partnership signifies the company’s entry into the q-commerce sector, which will enable users to purchase Lego sets and have them delivered to their doorstep within 30 minutes. For now, only customers in Malaysia and Singapore can buy Lego through Foodpanda, but other markets are likely to follow.
“Entering the quick commerce market will make it more convenient for our customers to get Lego products and bring new opportunities for people to build and play together whenever and wherever they feel like,” said U-Fong Chua, SEA E-Commerce Head at Lego.
