The four-phase project was launched in June, with SHA spearheading the development across the tourism and hospitality sectors to optimise the destination’s economic potential and attract further investment.
Stirling Hospitality Advisors (SHA), one of the leading boutique advisory institutions in the region and a subsidiary of Ras Al Khaimah (RAK) Hospitality Holding, has announced the completion of Phase One of its mixed-use Hajar masterplan project in the mountainous area of Oman.
The key development encompasses an overarching strategy to develop an attractive, profitable destination, appealing to domestic and international travellers. As a RAK Hospitality Holding unit, SHA said it has been instrumental in transforming the northern emirate into a world-renowned tourist destination for active and family tourism.
Managing Director Tatiana Veller said: “We are delighted to be working on Oman’s stunning Hajar Mountains and developing world-class real estate and hospitality projects with internationally renowned groups.”
