Atmos has opened a space designed to address the underserved market of women’s streetwear in the US.
The Japanese-based streetwear and sneaker retailer, which was acquired by Foot Locker in August 2021, has opened a space dedicated to women. The new Atmos Women’s concept is located on the second floor of the Atmos store on Walnut Street in Philadelphia.
With 1,400sq ft of retail space, Atmos Women occupies the entire second floor and features Atmos’ private label products and a curated collection of emerging and heritage brands, while providing a space where the community can gather.
The assortment includes products from brands across footwear, apparel, headwear and accessories, along with the Atmos Pink private label line, which is making its US debut in the store. Designed by the Atmos Women’s team in Japan, the collection offers classic pieces with a Tokyo twist.
