Miral is a real estate development, management and investment company responsible for the development and management of Yas Island and owns and operates Warner Bros. in Abu Dhabi.
On Wednesday, the firm unveiled a new brand identity and inaugural brand campaign along with the announcement of its portfolio of projects under construction amounting to over AED13bn on Yas Island and across Abu Dhabi, with three new projects set to launch soon.
Their new identity was revealed in an internal event with the inclusion of the metaverse to replicate the new campaign. The company’s new logo is inspired by the theme of connecting and enriching. The three lines of its new logo represents Miral’s three pillars; people, community and environment.
Three new subsidiaries were also announced, Miral Destinations, Miral Experiences and Yas Asset Management. One of the company’s current projects is SeaWorld Abu Dhabi which is set to open in 2023, the other two main projects in development are teamLab Phenomena Abu Dhabi and Natural History Museum Abu Dhabi.
