Bang & Olufsen Announce Flagship

Bang & Olufsen is delighted to announce a new flagship store in London, located on the iconic New Bond Street in Mayfair.

Officially opening its doors in early 2023, the store will give visitors to London’s best-known luxury shopping hub the opportunity to experience Bang & Olufsen’s unrivalled audio and craftsmanship in person.

Boasting a state-of-the-art demonstration space and activation zone for a raft or curated events, it will deliver an immersive experience for its customers, showcasing the brand’s products at their best and placing Bang & Olufsen among like-minded luxury brands.

“Our New Bond Street home will provide a buzzing, vibrant environment perfectly placed to showcase our brand and deliver the magical sound experiences Bang & Olufsen is renowned for. With the Elizabeth line now open, we’re readying ourselves to welcome visitors from all corners of the country to join us in our new London destination, just a two-minute walk from Bond Street station,” says James Simons, Head of Retail UK & IE.

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