This December, Dunelm, the UK’s leading homewares retailer, will launch its first loungewear collection, available to shop both in-store and online.
The 22-piece collection is part of the brand’s Conscious Choice homeware collection, which launched in August to help customers make more thoughtful purchasing decisions.
The initial collection consists of a variety of mix-and-match tops and bottoms and two printed sets ranging from sizes 8-18. Prices range from £10 for a pair of soft leggings to £24 for a zip detail sweatshirt, with the two matching jersey sets sold at £18.
This latest launch is part of Dunelm’s ongoing commitment to offer customers more choice and convenience with products that help create the joy of truly feeling at home. Focusing on quality and longevity, all pieces within the collection are made from 100 per cent recycled materials, meeting the Conscious Choice sustainability-driven criteria.
Debbie Drake, Design Director of Dunelm, commented: “Our Conscious Choice loungewear is intended to be comfortable for relaxing at home, yet stylish enough to pop out to run errands or pick up the kids from school. It was important the collection was thoughtfully created, to give our customers the opportunity to make informed choices whilst offering amazing value.”
