DFS Enjoys Annual Celebration

The world-leading luxury travel retail, DFS Group has enjoyed the thirteenth edition of its legendary Masters of Time with an exhibition and pop-up.

This latest celebration was a particularly important one as it marked an important milestone for the event, the inauguration of DFS World: Masters of Time – the first zone dedicated to watches and jewellery in the luxury travel retail metaverse – with the launch of 15 digital art pieces which was in collaboration with internationally-renowned artists Pixsims and Didu Didu.

Now known as the world’s premier retail exhibition of luxury timepieces and jewellery, Masters of Time is a stand-out event in DFS’ Masters Series and was created in 2008 to bring the best brands and enthusiasts in watchmaking together.

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