The company is planning the opening of more than 20 stores across the UAE in 2023 in an effort to grow its regional footprint.

The launch of its first supermarket in the UAE at Citylife Al Jurf in Ajman at the end of last year has set the tone for an ambitious 2023.

“Géant’s supermarket concept is designed specifically to serve busy and active neighbourhoods and communities where choice, convenience and value are top priorities,” said Marc Laurent, President of Consumer Goods at GMG. “The new format resonates with the discerning customer, with a wide selection of groceries, easy-to-access shelves and excellent staff to assist and guide at all touch points in and around the supermarket. Add to this our promise of an unrivalled offering for the best prices and you have a family-friendly concept that fits into the quintessential UAE lifestyle. This, our flagship store in Ajman, is certain to set the benchmark for supermarkets across the UAE, in terms of layout and experience and we look forward to using this ribbon cutting as a springboard for our growth plan to open more than 20 stores in the UAE in 2023, focusing on serving the neighbourhood communities and offering value and variety to meet all their shopping needs,” he added.