These plans include the aims of doubling jewellery production, expanding their Milan flagship space and introducing two new hotels.
“We want to grow in the core category, to become number one in the world in luxury jewellery, in the name of Made in Italy,” says the CEO Jean-Christophe Babin.
The brand is aiming to double the amount of jewellery created at its Valenza production facility, inaugurate the new Bulgari hotel in Rome and expand its flagship store in Milan at via Montenapoleone.
Two new Bulgari hotels are on course to open in 2023 in Rome and in Tokyo. Additional hotel sites are scheduled to open across 2025 and 2026 in Miami, Maldives and Los Angeles.
