The beauty brand Faces by Chalhoub Group has revealed a pop-up store of its new creative skincare concept SKIN CARE NATION at Mall of the Emirates.
The pop-up has been created in partnership with the Dubai Shopping Festival and customers can visit the store from tomorrow until 30 January. After this initial run, the scheme will be rolled out across the GCC.
President of managed companies at Chalhoub Group, David Vercruysse, said: “The skincare market is a key focus for Chalhoub Group in 2023 as we expand our clean beauty portfolio and continue to bring sustainable and science-backed products to consumers in the region. SKIN CARE NATION’s approach fully aligns with the key macro trends shaping the future of the beauty industry with its focus on holistic and accredited skincare where performance ingredients take centre stage. Launching with a pop-up for Dubai Shopping Festival gives us a great opportunity to engage and educate consumers on a new approach to skincare.”
