The fast-growing, quick-serve pizza chain has signed a multi-unit agreement that will bring 10 stores to Northern Virginia, a new market for the brand, during the next three years.
The first locations are expected to open this year, with all 10 set to be open and operating by early 2026.
The deal comes on the heels of several recent multi-unit agreements across the state, including eight new locations in the Reston-Arlington area and seven in Roanoke-Lynchburg markets. The company, which passed the $1bn mark in annual system-wide sales in 2022, has about 30 stores in Virginia.
With a nationwide footprint of some 1,100 stores, Marco’s has set a goal of 1,500 locations by the end 2023. The company opened 90-plus stores and awarded 140 franchises in 2022.
“When my partners and I were looking at business opportunities, we were in search of a perfect combination of a quality product and strong growth potential,” said Silberman. “Having a close connection to the Marco’s brand – knowing the founder Pat Giammarco and family members – it was obvious to me that Marco’s met the quality product part of the equation as it is simply unmatched by the competition. Next, we looked at growth potential. After realizing the untapped market potential in Northern Virginia – we knew we had the perfect opportunity to grow the brand in this region.”
