Grosvenor has announced that last weekend, popular online contemporary clothing and footwear brand, ARNE, hosted its first pop-up this year at Liverpool ONE.
With visitors turning out in their masses, the brick-and-mortar activation proved an overwhelming success for both ARNE and Liverpool ONE. Bringing their lucrative online brand to a physical format, the North West-based retailer’s pop-up highlights Liverpool ONE’s sustained commitment to supporting local brands and creating innovative, retail experiences. The activation ran from 10-12 March, taking a 2,200sq ft space on Peter’s Lane.
Founded by brothers Reece and Ryan Broadhurst, ARNE has gone from strength to strength, gaining significant popularity across the UK with its online presence, as well as maintaining its core following in the Liverpool region. This was evidenced by the highly anticipated Liverpool ONE pop-up which welcomed queues of visitors.
Reece and Ryan Broadhurst, Co-Founders of ARNE, added: “We have loved Liverpool since an early age, so it was extremely important to us to hold a pop-up space right in the heart of the city, making Liverpool ONE the obvious option. The Liverpool community has been a crucial part of our brand journey and we wouldn’t be where we are today without their loyalty – the amount of ARNE we see when walking around the city still overwhelms us and we hope to see this continue as we grow!”
