YOTEL has announced plans to debut its disruptive aparthotel brand, YOTELPAD, in Europe with the opening of YOTELPAD London Stratford in Q4 2023, following a long-term management agreement with owner, Silver Mascot Limited.
It will be YOTEL’s seventh property in the UK and third in London, joining YOTEL London City and YOTEL London Shoreditch.
YOTEL created YOTELPAD in 2018 to challenge the traditional aparthotel space. The brand was born in answer to rising guest demand for more flexibility in accommodation type, due to changes in consumer lifestyles and work habits. Staying true to YOTEL’s DNA, YOTELPAD prioritises smart design and technology, delivering modern studios, referred to as PADs, featuring multi-functional live/work/sleep areas, stylish bathrooms featuring amenities from YOTEL partner Urban Jungle and fully-equipped kitchenettes – all at an affordable price point.
YOTELPAD London Stratford will offer a home away from home for travellers in the heart of Stratford, featuring 62-PADs, 24-hour Mission Control (YOTEL’s answer to traditional reception), Grab & Go, laundry facilities and ample storage space. The property will also be home to food & beverage and retail space due to open in 2024. The answer to the future of flexible travel, YOTELPAD will be bookable from one-night to monthly stays and will range in size and layouts to offer maximum flexibility.
