KITH celebrates the opening of its newest flagship in Williamsburg, Brooklyn – its second location in the New York borough. The project represents founder and creative director Ronnie Fieg’s love for the growing neighborhood, whose eclectic fabric combines contemporary architecture with the remains of its heritage including red-brick warehouses and nineteenth-century row houses.To honor the spirit of these streets, the design team led by Ronnie Fieg realized the sunlit interiors with a sculptural and monolithic brick centerpiece which opens up into a locally-made, solid oakwood dome. The flagship which opened on March 24th features KITH’s in-house and multi-brand clothing, accessories, and shoes for men, women, and children.
KITH founder Ronnie Fieg designed the new Williamsburg flagship with signature elements of the brand‘s retail concept, adjusted to respond to its site. The space opens up with a minimalistic atmosphere and an earth-tone palette mixing brick, concrete, stainless steel, white oak, and Rosa Aurora Stone. Soon the industrial elements will be softened by the leafy canopies of the tree-lined streets just outside, which are to be translated along the interiors with an abundance of plantings throughout.
