Luis Trenker is continuing its expansion course with store openings in selected locations. The alpine premium brand has now opened a boutique on Lake Tegernsee.
The store in Rottach-Egern in Upper Bavaria covers 70 square meters of retail space. The entire menswear and womenswear collection for spring/summer 2023 will be presented at the start. Accessories and lifestyle products, scarves and belts as well as shoes made by hand in Italy round off the range.
As in the other stores, the shopfitting is characterized by old wood elements, a moss wall, the special cord fabric ceiling and photographs by Luis Trenker.
In 2023, label founder and managing director Michi Klemera wants to open two more stores. The Bolzano fashion company currently operates a total of 13 stores, including in Innsbruck, Salzburg, Vienna, Zurich and Munich, as well as two franchise stores in Keitum-Sylt and in Selva, Italy.



